ver·dure ven·tures

/ˈvərjər/ /ˈven(t)SHərs/

noun

Verdure Ventures was created from a combination of 2 passions: lush, healthy plants and beautiful spaces. Recognizing that the two are equally important in the overall aesthetic of a space, we work closely with designers, stagers, clients, and event planners to complement and enhance any style. Our pristine plants (and pots) are carefully chosen to elevate but not overtake the space, and to add another level of cohesion in the complete design element.

PASSION

At the heart of everything we do is our passion to create beautiful spaces.

COLLABORATION

We listen to ideas, and work together as a team to realize visions and meet goals.

INCLUSION

Our words and actions are rooted in a deep respect for all.

Meet Traci

Owner

Born and raised in Hampton, VA, Traci spent many years embracing her nomadic self, soaking up the vibrant culture and landscapes of some of the East and Westcoast’s largest cities, including Richmond, VA. In 2015 she returned to the River City to establish roots with her 2 young sons and created a beautiful space for them to call home. This reconnection created stability and clarity for her and allowed her to focus on growing a massive collection of healthy and hardy plants. Over the years, she found great joy in creating unique ways to display and style plants not just in her own home, but her friend’s and family’s as well, educating herself on every aspect of plant care along the way. Fusing her 2 passions: beautiful spaces and thriving plants, she joined forces with a team of like-minded creatives and horticulturists to create Verdure Ventures in 2022, setting the standard for elevated plant rentals in Richmond and the MSA.

Meet KRISTEN

Marketing Director/Plant Care Specialist

Kristen Held O’Shaughnessy is a native Richmonder.  Growing up in small business, she understands the dynamics of merchandising, budgeting and the nuances of family businesses.  Kristen brings a lifetime of sales, research and business expertise, and a particular passion for small business development. She believes in the power of connection to grow small seeds into mighty trees, and takes time to nurture the relationships that pave the way for that growth. Kristen is a mother, plant enthusiast, orange cat collector, and a laughter lover. Ask her about her exotic philodendron collection.

 Pic Coming Soon!

Meet KIM

Buyer/Plant Care Specialist

Leaving the Charlottesville countryside to attend art school, Kim has always maintained a strong relationship with the natural world and has embraced Richmond as her home for 20 years. With a thriving admiration for the beauty of plants, animals and the people that care and tend for them, her world travel and immersive cultural and environmental experiences have paved the way for a broad exposure and knowledge of different meaningful aesthetics. Whether it’s diving the ocean waters of Grenada, walking the Batu Caves of Malaysia, shopping the streets of Seoul, hugging the giant sequoias of California, or snacking her way around Europe, these experiences have cultivated a diverse creative understanding of design and plant care. That focus also encompasses her vast gardening and landscaping skills which she applies to her understanding of how the roles of environment, adaptability, and nurturing can bring flourishing life to any home or business.

Our Method

1. Consultation & Perception

We come to you to walk the space and discuss elements of lighting, design, placement, installation needs, and time expectations for your project.

2. Propose & Educate

Together we fine tune any adjustments needed and educate those that will have the most access to our plants on the do’s and don’ts of interacting with them.

3. Installation & Placement

Our team of skilled professionals seamlessly transform your space into your vision, leaving no leaf or vine out of place.

4. Comprehensive Maintenance & Care

Our plant care specialists coordinate and execute a scheduled maintenance plan specifically tailored to your project. This plan includes organic pest and disease control applications, pruning, cleaning, watering, and fertilizing along with the overall beautification maintenance. 

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